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When
toys are not us
After
our own research revealed that children were being exposed
to harmful chemicals from soft PVC toys, Greenpeace
campaigned to remove these from the shelves. The Dutch
and Danish governments had already taken action. Others
soon followed. So why are we still giving these toys
to our children?
Of 63 soft PVC toys tested by Greenpeace,
almost all contained hazardous phthalates or
softening agents which leach out when pressure is applied
- such as when a child sucks or chews on a toy.
Following their own tests, the Dutch and Danish governments
withdrew several soft PVC toys from retail stores. PVC
toys have since been taken off the shelves in other
countries including Spain, Italy, Greece and the Philippines.
Legal measures have been proposed in Austria, Denmark
and Sweden, and Spain has called on the EU to take action.
Some retailers and manufacturers have also taken action,
although major toy manufacturers Mattel and Hasbro continue
to market these products.
Despite these efforts, millions of children continue
to play with soft PVC toys around the world.
A very vicious circle
PVC is widely used in consumer goods. Its manufacture
involves the production and release of hazardous chemicals
including dioxins - the most toxic synthetic substances
identified in a laboratory.
In use, soft PVC can leach harmful additives. Because
PVC stubbornly resists attempts at effective recycling,
the plastic is usually burned or buried at the end of
its life cycle. Burning it, however, merely releases
further dioxins and other dangerous chemicals, and generates
more hazardous waste to be buried.
Government and industry are at last taking action to
eliminate the PVC threat to individuals and the environment.
Today, ethical retailers are increasingly committed
to removing PVC from their product lines.
Meanwhile, the wider PVC hazard was graphically illustrated
in July 1997 in Hamilton, Canada, when a fire
at the Plastimet vinyl storage site released deadly
dioxins in devastating quantities. Greenpeace analysis
of samples taken from the fire site identified dioxin
levels at least 25 times above Ontario clean-up guidelines
for contaminated land. 
The poisoned cities
In the months ahead, Greenpeace will persist in placing
PVC toys at the forefront of ongoing efforts to highlight
toxic pollution around the world.
The arrival of the Greenpeace vessel Rainbow Warrior
off the coast of Mexico in March 1997 marked
just the start of a sustained campaign to hold Petroleos
Mexicanos accountable for the contamination of Tabasco
state. Our work continues here as elsewhere.
In Russia, a new edition of the Greenpeace publication
Poisoned Cities is drawing attention to the dioxin
legacy of the former Soviet Union.
And in the USA, efforts by Greenpeace and local
groups have stalemated 'environmentally racist' plans
by Japanese company Shintech to site a massive PVC plant
within an already polluted and disadvantaged Louisiana
community.
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